Our overall approach to learning and assessment is INDUSTRY-FOCUSED, and COMPETENCY-BASED, where the attention is given to identifying key skills / knowledge gaps and assisting learners to build their mastery of the much required, specific job-related skills or knowledge.


    Our delivery methodology is characterized by technology-driven HANDS-ON WORKSHOP format, engaging EVERY learner through MEANINGFUL LEARNING experiences, connecting academic concepts with real-life elements, in-line with industry requirements. Learners gain mastery over specific competency skill-sets through problem-based approaches utilized in learning and assessment materials found on our EIU – LMS (Learning Management System).


    Our team of curriculum writers and assessment creators are INDUSTRY SPECIALISTS, and not typical college/university professors. Their expertise comes from the industry, and they deliver sessions (online or face-to-face) from their professional experience base. Apart from being subject-specific specialists, they are TRAINED TO TRAIN other professionals.


    Upon successful completion of all the requirements of our higher education programmes, our learners would receive NATIONALLY RECOGNIZED and INTERNATIONALLY ACCREDITED university qualifications


    All our programmes and services are INTERNATIONALLY BENCHMARKED through the audit and quality assurance processes, carried out by both the Ministry of Higher Education, France, as well as ASIC, U.K., on a regular basis.

 B.B.A. Programme:

The Bachelor of Business Administration (B.B.A.) programme by PEDAGOG BUSINESS STUDIES Backed by EUROPEAN INTERNATIONAL UNIVERSITY, PARIS will help you  develop 21st-century practical knowledge of the corporate world. This degree will enable you to make effective managerial decisions and to successfully communicate with others. You will acquire knowledge in subjects such as business management, information technology, and finance and accounting, equipping you with the necessary tools to possibly obtain a position in any industry.

The EUROPEAN INTERNATIONAL UNIVERSITY is ranked #70 WORLD’S BEST BUSINESS SCHOOLS FOR 2021 by CEOWORLD Magazine. EIU-Paris continues to be one of the WORLD’S BEST and MOST AFFORDABLE BUSINESS SCHOOLS of the 21st Century, and beyond.

Programme Benefits:

The structure of this Degree Programme enables students to acquire the following knowledge and transferable skills:

1.  Establish a solid foundation in the business world, therefore, allowing students to gain an understanding and appreciation of sustainable business practices.

2.  Demonstrate competent use of technology and information systems.

3.  To cultivate an individual who not only analyses but creates valuable solutions to the day-to-day struggles in an operation.

4.  To develop effective business communication skills.

5.  Develop the ability to critically analyze, evaluate, and solve business challenges and problems that may arise in the future.

6.  Develop an understanding of corporate responsibility in order to make better social and ethical decisions.

Entry Requirements:

1. Learners should possess a High School Diploma/Certificate or its equivalent qualification. 

2. Learners should possess proof of English language proficiency such as IELTS, TOEFL etc. (If the above-mentioned education is in English medium, then this requirement is automatically met)

3. Learners should possess a high level of motivation and self-discipline.

4. Learners must possess basic smartphone or computer operating knowledge and skills.

Mature and high potential candidates without any previous educational qualifications will be considered on a case-by-case basis if they have a professional working experience in the managerial/supervisory roles.


1.  Education Certificates

2.  Latest CV / Résumé

3.  Personal Statement (500 words)

4.  Passport Copy or any Government issued ID

5.  Passport Size Photo (jpg. format)

Duration:  Upto 3 years. We recommend an average of 10-12 hours study time per week for this programme.

DegreeDegrees will be issued electronically on the platform blockchain. Hard Copies will be sent to the partner in Nigeria for students to collect.

Completion RequirementsTo receive a degree in this programme of study:

100%  completion of modules  and submission of assignments (24 modules)  therein  is required to be able to get certified in BBA (chosen specialisation) from European International University, Paris 

Furthermore, on successful completion of each module of the BBA programme (chosen specialisation), the student will also be awarded an individual course module completion certificate from Pedagog, which adds to the value further, evidencing your competitive advantage in the job market, locally and internationally.

Assessment Of Learning:  Personalised exercises, assignments and/or quizzes are utilised throughout the course/programme to measure progress in learning. Such comprehensive assessment procedure is characterised by being diagnostic, formative (intervention-oriented), and summative.

Learning Support: Our dedicated academic counselors are ready to assist you, 24 hours, 7 days a week, with any question you may have or any difficulty you may face while enrolling or studying in our courses and/or programmes. For immediate assistance or inquiry regarding your academic concerns and issues, you could contact our academic counselors at hello@pedagog.ac

Grading Criteria: 

EIU-Paris follows European Credit Transfer and Accumulation System (ECTS academic credits scheme). The ECTS credit system makes degree programmes and students performance more transparent and comparable all across European Union countries.

In order to obtain the B.B.A. degree (with specialisation), students need to complete 24 core modules including the Final year Research Project module  in his/her chosen specialisation area. Each of the 24 modules carry 7.5 ECTS (7.5*24 = 180 ECTS).



  Higher Distinction




  First Division


  Second Division







 49% and below

Specialisations To Choose From:

BBA in Finance 

With a Bachelor of Business Administration in Finance, learners will develop the ability to make informed investment predictions, and accurately forecast future fiscal conditions.

BBA in International Business Management

Bachelor of Business Administration (B.B.A.) in International Business Management will allow learners to encompass various corporate and commercial activities across international borders.

BBA in Travel and Tourism Management

Bachelor of Business Administration (B.B.A.) in Travel and Tourism Management will open a wide range of international doors for a person’s career path. Travel and Tourism is a diverse field that will enable a student to travel and work in different locations throughout the world.

BBA in Hotel & Hospitality Management

This degree will enable you to make effective managerial decisions, equipping you with the necessary tools to obtain a position in the Hospitality & airline industry.

BBA in Integrated Marketing Communication

B.B.A. in Integrated Marketing Communications (IMC) will enable learners to combine both marketing and communication strategies in order to manage a consistent image for a company

“My Bachelors course was very unique which links design and economics and helped to shape my career by helping me to become a person who can work from idea to execution.” Benjamin Abegunde BBA Student

 ''I have enjoyed the content of the course, and find it very possible to cope with correspondence learning. Assignments can be quite involved requiring hands-on application of principles, creative thinking and analysis.'' Stephanie Okafor 

''The best thing about the degree is having the freedom to think of an research idea and test a prediction. I feel extremely lucky to be in an environment that allows me to conduct research on what interests me the most, so in all my time here I have never felt bored.'' James Busao BBA Student

Visit the Careers Page to see new job openings

The Pedagog Platform is an educators created and managed e-learning & business Studies platform which brings revolution in the global education industry targeting all segments and age groups of students including from professional skills based courses to degrees.


Clarification about EIU Recognition and Accreditation

EIU-Paris, is incorporated as a private, independent, higher education establishment, duly approved by the Ministry of HigherEducation, Research, and Innovation in Paris, France. However, we have always maintained that we are NOT a NATIONALLY ACCREDITED institution in France as we do NOT deliver the French National Curricula, nor do we offer courses or programmes in French medium to French students. Our focus has been and always will be international students (from all over the world), and we deliver and assess all courses/programmes in the English language only.

Since EIU’s main focus is to offer international programmes to international students, and since we deliver all courses and programmes in the English language, we prioritized getting institutional accreditation from an international body called the Accreditation Service for International Schools, Colleges, and Universities (ASIC), United Kingdom. EIU is accredited with Premier University status by ASIC, UK, since 2nd October 2018. EIU has also obtained accreditation candidacy status, and is currently pursuing accreditation from the Accreditation Council for Business Schools and Programs (ACBSP), United States.

Additionally, we are further audited and quality assured by internationally acclaimed bodies such as QS, ECBE, BGA, ATHEA, and CEOWORLD Magazine.

In regards to acceptance of the above-mentioned recognition and accreditation by institutions in other countries and/or by governments of different nations, IT WOULD DEPEND PURELY ON THEM and their evaluation of EIU and its existing accreditation and professional membership and license. Obviously, most governments prefer to readily recognize “NATIONALLY ACCEPTED” INSTITUTIONS only – but there are exceptions of course – where an excellent institution such as EIU – could be evaluated on case-by-case basis, and accepted by wide range of institutions (for study progression), or by employers, or even by public sector/government/ civil services. However, EIU does NOT guarantee any such recognition nor acceptance as this is a subjective decision of respective individual, organization, or country.

The Pedagog Platform is the blockchain-based part of MASSIVE OPEN ONLINE COURSES (MOOC++), The platform considers principles of learning from COGNITIVE PSYCHOLOGY, emphasizes academic honesty & integrity through its proof of study protocol, & provides optimized UX through self-executing smart contracts to enable learners to earn verified Nationally Recognized and Internationally Accredited certifications along with skills based certifications.

When we say its an ''Educators created'' platform we want to emphasise that we have an aim to make ''Education'' reach masses at the most affordable costs to learners .

DISHONESTY DUE TO SOCIAL PRESSURE LEADING TO DESPERATE UNETHICAL PRACTICES IN EDUCATION - Huge problem with people, even at top level, buying and using fake degrees – they are desperate because a) they are too busy with work and/or family (not enough time), yet they have the money (successful in career), they have the desire (they know that education is their ticket to further personal and professional success), hence desperate for certification and resort to illegal / unethical means of obtaining qualifications b) traditional models of education are not able to accommodate such learners – they are often inflexible, and too structured, hence pose difficulty to such busy professionals

COMMERCIALIZATION OF EDUCATION HAS RUINED YOUNG PEOPLE WITH HEAVY LOANS BEFORE LIFE EVEN STARTS FOR THEM - Traditional education comes at very high cost – which even successful working professional may find it difficult to cope with due to having so many existing expenses, majority of which would often be the family. Blockchain based learning platform could level the playing field and allow more people learn and earn qualifications at  highly affordable pricings.

TRADITIONAL EDUCATION IS OVERLY RIGID, HENCE DIFFICULT TO PERSONALIZE IN MASSSIVE SCALE -There are so many others physical and social-psychological barriers in accessing traditional education that are confined to specific infrastructure (geographical limitations), as well as confinements in terms of heavy reliance on rigid structures that are often not conducive for learning and/or the running of the business of education

TRADITIONAL EDUCATION DOES NOT EMPOWER LEARNERS – INSTEAD IT CONTROLS, IF NOT SHAPE LEARNERS INTO A PRE-DETERMINED MOLD (AND WE WONDER WHY IT’S HARD TO FIND CREATIVE INDIVIDUALS FROM THE SCHOOLING SYSTEMS WORLDWIDE) - Traditional education has been predominantly PRESCRIPTIVE – people are told what to learn, why to learn, and how to learn – on complete contrast – The Pedagog Online platform places full responsibility and power in the hands of learners – learners will make informed decisions about courses to be selected and studied either to upgrade themselves, prepare for a career, or change from one career to another.

EIU-Paris, is incorporated as a private, independent, higher education establishment, duly approved by the Ministry of Higher Education, Research, and Innovation in Paris, France. However, we have always maintained that we are NOT a NATIONALLY ACCREDITED institution in France as we do NOT deliver the French National Curricula, nor do we offer courses or programmes in French medium to French students. Our focus has been and always will be international students (from all over the world), and we deliver and assess all courses/programmes in the English language only.

Our Programmes

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