In this module the student will learn how to develop, market, and implement e-commerce strategies. This module focuses on the techniques that help a business thrive using practical application and relevant e-commerce theories. The learner will also learn the importance of conducting business correctly electronically including how to legally and securely handle business transactions online.
1. What is e-commerce
2. E-commerce and consumer
protection
3. Strategies for e-commerce
4. B2B e-commerce
5. B2C e-commerce
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Learners should possess a high level of
motivation and self-discipline.
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Learners must possess basic smartphone or
computer operating knowledge and skills.
After completing this module
learners will be able to:
1. Identify e-commerce terms.
2. Distinguish between B2B and B2C
e-commerce interactions.
3. Examine e-commerce consumer protection policies.
4. Select appropriate e-commerce strategies for a business.
