This module develops a learner’s insight of the digital marketing world. Digital Marketing is any set of technological activities and processes used for creating, communicating, delivering, and exchanging of information that adds to returning customers, potential customers, clients, and the public. This module covers topics such as Mobile Search Engine, Integrated Marketing Strategies and Marketing Plans.
1. Introduction to Digital Marketing
2. Integrated Marketing Strategies
3. Digital Marketing Strategies
4. Mobile Search Engine
5. Digital Marketing Plans
6. The Value of Digital Marketing
·
Learners should possess a high level of
motivation and self-discipline.
·
Learners must possess basic smartphone or
computer operating knowledge and skills.
After completing this module learners will be able to:
1. Define Integrated Marketing terms
2. Understand important Digital Marketing channels in advertising
3. Construct comprehensive Digital Marketing strategies and plans
4. Analyze Digital Marketing analytics
5. Develop a Digital marketing plan
European International University - Paris
The course; Research Methodology: Quantitative and Qualitative Analysis has been designed to develop skills in designing, conducting and evaluating action research in the context of management practice. Research can be one of the most interesting features of any degree programme as it offers you a measure of control and autonomy over what you learn. Learn the best methods and principles required to conduct and compile effective research with this professional certificate online course by EIU-Paris.
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Be an unstoppable entrepreneur. Get rid of burnouts. Erase self-doubts. This course helps you with techniques to achieve unlimited motivation and stay constantly inspired to do well in life, and business.
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Prof. Dr. Edward Roy Krishnan
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Price
32
$25
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