International Marketing is the application of marketing principles in multiple international markets. International marketers undertake the task of discovering the most effective way to market services and products to consumers in numerous countries while respecting various traditions, mannerisms, and cultural differences. This module, International Marketing, looks into the social, political, economic, and environmental factor of marketing.
1. Introduction to International Marketing
2. Target Markets
3. Social, Economic, Political and Environmental Marketing Factors
4. Pricing and Payments
5. Cultural Sensitivity and international Marketing
6. International Marketing Strategies
Learners
should possess a high level of motivation and self-discipline.
Learners
must possess basic smartphone or computer operating knowledge and skills.
After completing this module learners will be able to:
1. Define international marketing terms
2. Identify target markets in multiple countries
3. Determine appropriate marketing strategies for target markets
4. Research international pricing and payments
5. Assess international markets social, political, economic, and environments factors
6. Develop an international marketing campaign
EIU-Paris is an internationally
accredited by the Accreditation Service for International Schools, Colleges and
Universities (ASIC). EIU is accredited with Premier University status by ASIC,
UK, since 2nd October 2018. ASIC is recognized by UKVI in the UK, is a member
of the CHEA International Quality Group (CIQG) in the USA and is listed in
their International Directory. It is also a member of the British Quality
Foundation (BQF), an affiliate of European Network for Quality Assurance (ENQA)
and an institutional member of European Distance and E-Learning Network (EDEN).
EIU-Paris has also obtained accreditation candidacy status, and is currently pursuing programmatic accreditation from the Accreditation Council for Business Schools and Programs (ACBSP), United States. The European International University is further audited and quality assured, as well as ranked, by internationally acclaimed bodies such as QS, ACBSP, ECBE, BGA, ATHEA, and CEOWORLD Magazine.
More info : https://eiu.ac/recognition-and-accreditation/
European International University - Paris
The course; Research Methodology: Quantitative and Qualitative Analysis has been designed to develop skills in designing, conducting and evaluating action research in the context of management practice. Research can be one of the most interesting features of any degree programme as it offers you a measure of control and autonomy over what you learn. Learn the best methods and principles required to conduct and compile effective research with this professional certificate online course by EIU-Paris.
Price
$350
Prof. Dr. Edward Roy Krishnan
This course teaches you how to start and grow your own business from the scratch. It provides time-tested blueprint for a successful startup.
Price
$25
Prof. Dr. Edward Roy Krishnan
There is no direction if there are no goals to achieve. An entrepreneur needs to set definite and specific goals for his/her personal life and business. This course will teach you important time-tested goal setting strategies that work wonders.
Price
34
$25
Prof. Dr. Edward Roy Krishnan
Be an unstoppable entrepreneur. Get rid of burnouts. Erase self-doubts. This course helps you with techniques to achieve unlimited motivation and stay constantly inspired to do well in life, and business.
Price
32
$20
Prof. Dr. Edward Roy Krishnan
Entrepreneurs are not born. They are made. Success in entrepreneurship can be learned. There are communities in the mindset and habits of successfully entrepreneurs. This course teaches you the attitudes and actions required to become a successful entrepreneur.
Price
34
$25
Prof. Dr. Edward Roy Krishnan
Failure is a stepping stone to success. It is normal for entrepreneurs to fail. But every failure in a business should make an entrepreneur better in what he/she does. This course teaches you how to carefully anticipate business failures with the aim of averting them.
Price
$25
Prof. Dr. Edward Roy Krishnan
Be an unstoppable entrepreneur. Get rid of burnouts. Erase self-doubts. This course helps you with techniques to achieve unlimited motivation and stay constantly inspired to do well in life, and business.
Price
$25
Prof. Dr. Edward Roy Krishnan
Science proves that being grateful increases happiness. Gratitude moves people to experience more positive emotions, better health, increased resiliency, and improved relationships. This course teaches you how to achieve true and lasting happiness and greatness by being grateful in life.
Price
32
$25
Find the right course for you
Answer a few questions to get personalized recommendations.